The fashionable place of business has passed through a seismic transformation over contemporary years, with hybrid paintings changing into the norm and companies swiftly adopting cloud-based Tool-as-a-Provider (SaaS) packages to facilitate it. SaaS packages like Microsoft 365 and Google Workspace have now turn into the spine of industrial operations, enabling seamless collaboration and productiveness. Alternatively, this dependence on SaaS answers has additionally attracted a surge in cyberthreats, exposing crucial industry records to dangers like ransomware and phishing assaults.
Amid those demanding situations, the 2025 State of SaaS Backup and Restoration Document gives a well timed research of the SaaS records coverage panorama. Via surveying over 3,700 IT execs from various industries and corporate sizes, this record highlights traits, demanding situations and answers shaping the way forward for SaaS records resilience. For organizations in quest of readability in navigating those turbulent waters, the findings supply beneficial steering.
Key revelations from the record are each eye-opening and regarding. For example, 87% of IT execs reported experiencing SaaS records loss in 2024, with malicious deletions because the main reason. Additionally, whilst 61% of packages and workloads are anticipated to run on public cloud platforms within the subsequent two years, most effective 14% of IT leaders really feel assured they may be able to recuperate crucial SaaS records inside of mins following an incident. Those findings underscore an pressing name to motion for companies to enhance their records resilience methods.
On this weblog, we’re going to discover the survey’s key findings, revealing how organizations are adapting to fulfill the continuing demanding situations. From revealing the largest threats to figuring out the methods IT leaders are leveraging to stick forward, you’ll be able to acquire a transparent image of the traits shaping SaaS records coverage.
The shift towards cloud: Main traits reshaping fashionable IT operations
Organizations international are an increasing number of depending on hybrid cloud environments, with 54% of workloads and packages already cloud-hosted. This development displays no indicators of slowing down, as companies look forward to rising this determine to 61% via 2026. The acceleration of cloud adoption displays the crucial position cloud answers play in riding virtual transformation and enabling organizations to scale successfully.
What is riding cloud adoption?
The advantages propelling speedy cloud migration are transparent: leveraging cloud platforms lets in organizations to fortify operational potency, optimize strategic analytics and improve real-time decision-making. Alternatively, this enthusiasm comes with a caveat — firms are moderately navigating considerations about records sensitivity, safety and compliance as they transition.
Knowledge sorts transferring to the cloud
Sure varieties of records dominate cloud migration traits, illustrating the place organizations really feel assured leveraging the cloud’s possible. The highest applicants for records migration to the cloud come with:
- Non-sensitive analytics records (39%): Main the pack, those datasets spotlight the cloud’s position in powering strategic insights.
- The Web of Issues (IoT) and edge records (34%): The inclusion of high-velocity datasets displays rising believe within the cloud’s talent to take care of real-time analytics at scale.
- Gross sales and orders records (34%): Organizations are an increasing number of turning to cloud-hosted answers to pressure operational potency in gross sales processes.
Knowledge that is staying on-premises
In spite of the attract of the cloud, companies are wary about entrusting their maximum touchy knowledge to third-party environments. The highest applicants for records to stay on-premises come with:
- In my opinion identifiable knowledge (PII) and secure well being knowledge (PHI) (42%): Strict rules and considerations about breaches stay this knowledge in large part on-premises.
- Company monetary records (42%): Corporations stay cautious of possible dangers within the cloud for crucial monetary information.
- Delicate highbrow assets (40%): Keeping up tight keep an eye on over proprietary belongings stays a most sensible precedence.
Most sensible use circumstances for public cloud adoption
Cloud adoption is pushed via sensible wishes that align with fashionable industry demanding situations:
- Collaboration (39%): The versatility and scalability of cloud answers are crucial for supporting hybrid and faraway paintings environments.
- Crisis restoration (37%): Making sure speedy restoration and protective records from loss or downtime stay crucial priorities.
- Knowledge warehousing and Database-as-a-Provider (32%): Organizations price the cloud’s talent to regulate wide datasets and allow seamless data-driven operations.
SaaS utility traits in 2024
The adoption of SaaS packages continues to turn out to be how companies collaborate, set up operations and scale their products and services. Collaboration platforms stay at the leading edge of SaaS adoption, reflecting their crucial position in these days’s hybrid and faraway paintings environments.
Microsoft 365 keeps management whilst Google Workspace features momentum
Microsoft 365 maintains its place because the chief in SaaS collaboration answers, with a 53% adoption charge amongst survey respondents. Alternatively, this represents a decline from its 71% adoption charge in 2022, indicating a possible shift in personal tastes or expanding festival within the SaaS house.
In the meantime, Google Workspace has noticed a constant upward push in adoption, hiking to 35% in 2024 in comparison to 25% in 2022. This expansion is especially pronounced amongst SMBs, with 38% adoption in comparison to 32% amongst enterprises.
Diverging SaaS adoption traits between SMBs and enterprises
The survey additionally highlighted distinct personal tastes between SMBs and endeavor organizations relating to SaaS gear:
- SMBs choose packages that simplify on a regular basis operations and finance control, corresponding to:
- Google Workspace: 38% of SMBs vs. 32% of enterprises.
- Dropbox: 26% of SMBs vs. 20% of enterprises.
- Intuit QuickBooks: 20% of SMBs vs. 17% of enterprises.
- Enterprises lean against gear that improve large-scale operations and buyer engagement, corresponding to:
- Microsoft Dynamics: 32% of enterprises vs. 28% of SMBs.
- Salesforce: 28% of enterprises vs. 22% of SMBs.
- HubSpot: 24% of enterprises vs. 20% of SMBs.
What are the key limitations to cloud adoption?
In spite of the in style adoption of cloud answers, many organizations face vital hurdles in migrating workloads and information to the cloud.
- Cloud value optimization (24%): Managing bills all through and after migration stays the highest worry for organizations.
- Compatibility and function problems (20%): Making sure workloads serve as seamlessly post-migration is some other vital hurdle that reasons delays and disruptions.
- Some organizations additionally face difficulties with supplier variety and feasibility (15%), post-migration control (14%), right-sizing cloud circumstances (8%), licensing complexities (7%) and managing utility dependencies (5%).
The gaps IT execs cannot forget about: Why self belief in restoration is low
Backup methods are crucial to securing crucial SaaS records, but IT execs’ self belief in those methods stays alarmingly low.
Backup technique adoption throughout SaaS platforms
Organizations leveraging SaaS packages record various ranges of backup technique implementation:
- Microsoft 365: 70% have a backup technique in position, the perfect amongst SaaS platforms.
- Google Workspace: 66% of customers record having a backup plan, reflecting robust adoption.
- Salesforce: Best 53% have a devoted backup technique, signaling a crucial vulnerability.
Low self belief in backup device effectiveness
In spite of the presence of backup methods, most effective 40% of IT execs expressed self belief of their methods’ talent to give protection to crucial records all through a disaster. This hesitancy is fueled via:
- Old-fashioned backup answers: Over 28% of respondents indicated their backup methods have not advanced in 5 years, leaving them ill-equipped to take care of modern day threats.
- Dissatisfaction with current answers: Just about 30% of IT execs consider their backup and restoration gear fall wanting what their group wishes.
- Fewer than 10% of respondents really feel their group’s option to backup and crisis restoration is enough with out requiring any adjustments.
What are the demanding situations in backup control?
Managing backups for SaaS packages items distinctive demanding situations, various via platform and consumer cohort. The survey unearths distinct ache issues for customers of Microsoft 365, Google Workspace and Salesforce:
- Knowledge restoration problems: Google Workspace (23%) and Salesforce (23%) customers record the perfect charges of problem with records restoration, in comparison to 20% of Microsoft 365 customers.
- Alerting and reporting: Google Workspace customers (11%) are maximum challenged in putting in and managing signals, surpassing Microsoft 365 (8%) and Salesforce (8%) customers.
- Compliance repairs: Salesforce customers (24%) combat maximum with keeping up compliance, adopted via Google Workspace (23%) and Microsoft 365 (21%).
The rising time burden of backup control
Backup control has turn into an increasing number of time-intensive for IT groups:
- Over 50% of respondents spend greater than two hours day by day — equating to over 10 hours every week — on tracking, managing and troubleshooting backups.
- The cohort spending not up to one hour day by day has dropped sharply, from 39% in 2022 to 23% in 2024, whilst the ones dedicating 3 or extra hours day by day have grown from 5% in 2022 to fourteen% in 2024.
How organizations are securing backup infrastructure
The vast majority of organizations record having insurance policies and controls in position to protected get right of entry to to their backups throughout key spaces, together with public cloud (77%), servers or digital machines (76%), SaaS packages (74%) and endpoints/PCs (73%).
Whilst those numbers mirror a proactive manner, round 25% of organizations nonetheless lack insurance policies and controls for backup safety, presenting vulnerabilities in an an increasing number of hybrid and multicloud surroundings.
What are the key reasons of SaaS records loss?
SaaS records loss stays an important problem, with most effective 13% of organizations reporting no records loss incidents previously 12 months. Key reasons come with:
- Malicious deletion: Greater than 50% of organizations suffered records loss from malicious deletion, 29% had been impacted via exterior threats and 27% via insider movements.
- Unintentional deletion: 34% of respondents skilled records loss because of human error.
- Misconfigurations: 30% of organizations confronted records loss because of incorrect setup or repairs.
- Integration problems: Conflicts with third-party packages affected 30% of respondents.
- Technical mistakes: 18% skilled scripting mistakes, whilst 14% confronted sync problems.
The race to restoration: How temporarily can organizations repair misplaced SaaS records?
The power to all of a sudden recuperate misplaced SaaS records is significant for minimizing downtime and heading off expensive compliance breaches. But, restoration occasions range extensively:
- Best 14% of organizations surveyed can recuperate inside of mins, making sure minimum disruption.
- Simply over 40% reach restoration inside of hours, assembly operational and regulatory calls for.
- About 35% require days or perhaps weeks, risking extended downtime and possible non-compliance.
- Alarmingly, 8% are not sure of restoration occasions, and 2% can’t recuperate misplaced records in any respect.
Restoration of SaaS records items
The frequency of convalescing SaaS records items is as follows:
- Maximum often recovered:
- Electronic mail (20%) and mail contacts (17%) are restored day by day, emphasizing their crucial position in verbal exchange and industry continuity.
- Least often recovered:
- Calendar items (15%) and messaging app records (16%) see fewer restoration incidents, indicating decrease frequency of loss or decreased rapid operational affect.
Key takeaways and proposals from the 2025 State of SaaS Backup and Restoration Document
The 2025 State of SaaS Backup and Restoration Document paints a vibrant image of the evolving SaaS records coverage panorama. Cloud adoption continues to surge amongst organizations, pushed via the operational potency and scalability of SaaS platforms. But, along those developments lie vital demanding situations. From tackling records threats to addressing the complexities of backup control, the findings spotlight an pressing want for companies to reconsider and modernize their records coverage methods.
On that entrance, companies will have to undertake a complete, scalable backup technique that aligns with the complexities of these days’s hybrid and multicloud environments. This type of technique will have to come with powerful records coverage and speedy restoration features to deal with SaaS records threats like unintentional deletions and ransomware assaults. Via making an investment in the correct gear and practices, organizations can fortify their records resilience, reduce downtime and optimistically meet the calls for of an an increasing number of cloud-driven long term.
For deeper insights into the SaaS global and actionable suggestions, obtain the entire 2025 State of SaaS Backup and Restoration Document.